2016 Fiat Aegea
Posted on September 25, 2015 | By admin | Leave a response
2016 Fiat Aegea is a new model of Compact Sedan which is designed in Italy at the FCA Style Centre, developed in Turkey together with Tofaş R&D, and manufactured in the Bursa plant to be sold in over 40 countries of the EMEA area.The project of this global model for a global brandof FIAT is named/calledFiat Ægea. Itis aimed atpaying tribute to Turkey, whichhas always played a strategic role for Fiat Chrysler Automobiles and represented a symbolic bridge between East and West.
The Fiat Ægea has been introduced to public in the 2015 Istanbul Motor Showfor its début. Hence reiterating the importanceof the Turkish market holds within FCA strategies and sealing the equal share joint venture first begun in 1968 between what was then the Fiat Group and Koç Holding.
It is obvious that this model should be given a primary role byFCA because this primary role is aimed at increasing its presence in the EMEA region and at reinforcing its unrivalled leadership in the Compact Sedan segment in Turkeybecause of its excellent interior roominess and load capacitywhich have created a very complete range and a style that allows no compromises.
The new Fiat model has a unique combination of comfort, efficiency and technology which bring it to the world with the added touch of the exclusive Italian design that offers a quality project with the proportions of a pure and powerful sedan.
The car will be produced in the Tofaş plant in Bursa in Turkey and sold at first in Turkey, from next November, and then gradually in the other countries of the EMEA region.
The Fiat Ægea project was conceived from the outset as a completely new three volume sedan, created by a team of over 2000 people, who worked on the project during its three year development period.This completely new three volume sedan was designed in Italy at the FCA Style Centre and developed together with Tofaş R&D, one of FCA’s largest research and development centres.